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Samsung 55-Inch S90F OLED Smart TV (2025) - 4K AI Processor, 144Hz

Name: Samsung 55-Inch S90F OLED Smart TV (2025) - 4K AI Processor, 144Hz
Brand: Samsung
SKU: B0DXN7PBFC
Price: 990 USD
Availability: InStock
Rating: 4.4 (429 reviews)

4.4 (429 reviews)

Posted May 21, 2026Updated May 22, 2026

$990.00$1158.21

15% OFFYou save $168.21

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In StockPrice changed 23d ago

Is this a good deal?

OUR MOST ADVANCED 4K AI PROCESSOR: Powered by 128 neural networks to deliver AI-enhanced picture and optimized sound, resulting in an exceptional 4K experience for streaming, gaming, live sports and more.*
TRANSFORMS EVERYTHING ON SCREEN TO IMPRESSIVE 4K RESOLUTION*: See impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.*
POWERFUL BRIGHTNESS AND DEEPER CONTRAST IN EVERY PIXEL**:Experience powerful brightness and deeper contrast revealing nuanced detail in each scene. The NQ4 AI Gen3 processor analyzes each scene and boost brightness to illuminate even the smallest details.**
BRINGS SMOOTH MOTION TO SPORTS AND TEAR-FREE GAMING: Experience smooth visuals and elite speeds for VRR gaming at up to 4K 144Hz.***
KEEP YOUR EYE ON THE BALL: The AI processor smooths the motion of fast-moving balls and text, reducing blur and flickering, so you don't lose sight of the action.*
TRANSFORM CONTENT TO HDR-LIKE QUALITY: Intelligently transforms SDR content to HDR-like quality with brighter highlights, more vibrant colors, and clearer details for dazzling picture.

Great Deal

15% off at $990. This Samsung OLED TV features the NQ4 AI Gen3 processor for stunning 4K upscaling, vibrant HDR+ colors, and 144Hz motion for gaming and. Ideal for movie and gaming enthusiasts.

What we like

Powerful NQ4 AI Gen3 4K upscaling
OLED HDR+ with deep blacks and bright highlights
144Hz Motion Xcelerator for smooth gaming
Pantone Validated accurate colors

Watch out for

No Dolby Vision support (uses HDR10+)
Only one HDMI 2.1 port (likely)

Tip: Pair with a soundbar for immersive audio; the TV's built-in speakers are decent but not exceptional.

Our Take

Best for: Best for cinephiles and gamers wanting OLED quality at a mid-range price.

The Samsung 55-inch S90F is a 2025 OLED TV that delivers impressive picture quality thanks to its NQ4 AI Gen3 processor. The AI upscaling brings lower-resolution content close to 4K quality, and OLED HDR+ provides bright highlights and deep blacks. Motion handling is top-notch with 144Hz VRR support, making it great for fast-paced gaming and. The TV also features Pantone Validated color accuracy, so movies and shows look true to life. On the downside, it lacks Dolby Vision, instead using HDR10+ which has less content support. 1 port, which may limit high-bandwidth device connections. At $990, it's a strong value for anyone wanting OLED performance without paying extra for premium brands.

Price Analysis

At $990, this TV is $174 off the original $1164.81 and well below the 90-day average of $1142.83. The discount is significant, offering savings of about 15%. This is one of the lowest prices seen, making it a great time to buy.

Common Questions

Does the Samsung S90F support Dolby Vision?

No, it uses HDR10+ instead. HDR10+ is similar but less widely supported in streaming and discs. If Dolby Vision is essential, consider an LG OLED.

Is this TV good for gaming?

Yes, with 4K 144Hz VRR support, low input lag, and AMD FreeSync, it's excellent for console and PC gaming. The motion handling is smooth and tear-free.